In a notable change, the upcoming Super Bowl will not include the “end racism” message that has been a staple since 2021, according to reports.

Super Bowl 59, featuring the Kansas City Chiefs and the Philadelphia Eagles, will showcase the phrases “Choose Love” and “It Takes All of Us” instead of the previous slogan behind the end zones at the Caesars Superdome in New Orleans. This information was confirmed by NFL spokesperson Brian McCarthy to YSL News Sports, with The Athletic being the first outlet to report the news.

McCarthy explained that the selection of these new messages was influenced by recent tragic events across the United States in the early part of the year.

“The Super Bowl often reflects the current moments in time, and the NFL is in a special position to inspire the nation,” McCarthy stated. “‘Choose Love’ is a fitting choice given the recent wildfires in southern California, the terrorist incident in New Orleans, the plane and helicopter crash near Washington D.C., and the plane crash in Philadelphia.”

He also highlighted that during the AFC championship game, which the Chiefs hosted, the “end racism” message was absent, whereas it was present in the NFC championship game hosted by the Eagles.

The league began painting “end racism” in the end zones starting with the 2020 season’s opening games, as part of its “Inspire Change” initiative that expanded further in 2021. According to The Athletic, the decision to omit the slogan for Super Bowl 59 was communicated to senior league officials earlier this week.

During a news conference on Monday, NFL Commissioner Roger Goodell reinforced that the league would persist with its diversity, equity, and inclusion initiatives, despite many other companies scaling back their efforts, particularly following the election of President Donald Trump.

“We initiated our diversity initiatives because we believed it was essential for the NFL. We will continue those efforts as we’ve demonstrated that it enhances the league,” Goodell remarked. “We’re committed to this not just because it’s a trend, but because it’s crucial for attracting the best talent, both on and off the field.”

“We can see the positive effects of these efforts on the NFL. This commitment reflects our fans, communities, and players.”

Additionally, it was revealed by the White House on Tuesday that Trump intends to attend Super Bowl 59.