Thirty-One Gifts has revealed that it will be closing its doors by the close of this year.

The announcement came from the company’s founder, Cindy Monroe, in a recent Facebook post. She confirmed that the company would cease operations after 21 years.

“Earlier, I shared with our internal team that Thirty-One will close by year-end,” Monroe stated in her post.

Founded in 2003, Thirty-One Gifts specializes in selling stylish handbags, totes, and backpacks.

“I am immensely proud that our BAG story has evolved into much more than just a bag,” Monroe expressed. “I am thankful that so many of you are part of our journey, part of MY journey, and I want to say THANK YOU!”

Company aimed to uplift women

While their primary objective was product sales, Thirty-One Gifts aimed to support and empower women, especially those interested in starting their own businesses.

“Building meaningful relationships, the kind that foster a sense of community, belonging, and sisterhood, is central to our mission,” the company stated on its website. “This has been our foundation! From a small loan from Cindy’s family to late nights in her basement customizing products with the help of friends – it’s been about supporting each other from the start.”

On her personal Facebook account, Monroe expressed gratitude towards her supporters for their kind words during this transition period.

Social media reacts to Thirty-One Gifts’ closure

On TikTok, numerous users voiced their feelings regarding the closure announcement of Thirty-One Gifts.

A high-ranking leader within the company shared an emotional message upon delivering the news.

“I’m not crying today. Not! But I probably will later,” the TikTok user mentioned in her post. “We just learned about it yesterday. The announcement happened simultaneously for everyone in the field, so we were all left in shock and devastation – and I’m holding back tears right now.”

A former consultant provided insight into the potential impacts on current consultants after the company’s closure.

A fan of Thirty-One Gifts bags urged clients to purchase their favorite products before the company officially shuts down.

“I’m not trying to sell you anything. I’m just here to say if you love these bags, buy them now because they’ll be gone by December,” the user advised in their post. “The entire business will no longer exist. I’m really sad about that. It’s so disappointing.”

This article has been updated to include additional information.