JetBlue has officially launched its EvenMore premium ticket package, and the upgraded service will be available throughout the airline’s network starting Tuesday.

“It’s well known that travelers are increasingly seeking out distinct experiences, so we are combining exceptional service with affordable prices to provide a competitive and enhanced travel choice,” stated Marty St. George, JetBlue’s president. “Building upon the success of Even More Space, the new EvenMore bundle provides additional perks that our customers will appreciate, along with the extra legroom they’ve enjoyed so far.”

As leisure travelers invest more in airline luxuries, JetBlue and other low-cost carriers have begun vying for premium passengers.

Details of JetBlue’s EvenMore ticket package

Once the EvenMore package is fully rolled out on Tuesday, those who purchase EvenMore tickets will enjoy seats with additional legroom, along with various other benefits.

The package features:

• Three complimentary alcoholic drinks
• High-quality snack choices
• Priority security screening at select airports
• Early boarding privileges
• Exclusive overhead bin space
• Free headphones available upon request

Previously, JetBlue offered Even More Space seats that provided extra legroom; however, this new branding also incorporates additional service enhancements. When booking, selecting a seat with extra legroom will automatically include all the benefits of the EvenMore package.

What other airlines are offering

Recently, ultra-low-cost airlines like Frontier and Spirit have introduced their own premium ticket bundles.

Spirit’s Go Comfy package guarantees a blocked middle seat, includes both checked and carry-on luggage, priority boarding, a snack, and a non-alcoholic beverage.

Frontier’s Business Bundle also offers extra legroom seating and early boarding. Additionally, the airline plans to upgrade its aircraft with first-class-style seats at the front of the cabin, a configuration already utilized by Spirit across its fleet.

Zach Wichter is a travel reporter and writes the Cruising Altitude column. He is based in New York.