Most Valuable Sports Franchises: Forbes Unveils New Top 50 Rankings
This Thursday morning, Forbes released its yearly compilation of the 50 most valuable sports franchises across the globe.
As expected, the Dallas Cowboys secured the number one position for the ninth year in a row, boasting a valuation exceeding $10 billion — marking the first franchise ever to achieve this milestone. In fact, they are the only team valued over $9 billion.
The NFL was the clear leader in this year’s rankings, with 29 of its 32 teams making the list. The only teams that didn’t make the cut were the Detroit Lions, Buffalo Bills, and Cincinnati Bengals, with the Bills having appeared on last year’s list.
Interestingly, soccer clubs were underrepresented. Only seven teams made the top 50, with the most valuable among them, Real Madrid, sitting just outside the top 10 at No. 12, valued at $6.6 billion, equal to the Philadelphia Eagles. However, seven European soccer teams outnumbered the three Major League Baseball (MLB) teams included.
Here’s what you should know about Forbes’ latest rankings.
Forbes’ Most Valuable Sports Teams of 2024
- Dallas Cowboys – $10.1 billion
- Golden State Warriors – $8.8 billion
- Los Angeles Rams – $7.6 billion
- New York Yankees – $7.55 billion
- New York Knicks – $7.5 billion
- New England Patriots – $7.4 billion
- New York Giants – $7.3 billion
- Los Angeles Lakers – $7.1 billion
- New York Jets – $6.9 billion
- San Francisco 49ers – $6.8 billion
- Las Vegas Raiders – $6.7 billion
- Philadelphia Eagles – $6.6 billion
- Real Madrid – $6.6 billion
- Manchester United – $6.55 billion
- Chicago Bears – $6.4 billion
- Washington Commanders – $6.3 billion
- Miami Dolphins – $6.2 billion
- Houston Texans – $6.1 billion
- Boston Celtics – $6 billion
- FC Barcelona – $5.6 billion
- Green Bay Packers – $5.6 billion
- Denver Broncos – $5.5 billion
- Los Angeles Clippers – $5.5 billion
- Los Angeles Dodgers – $5.45 billion
- Seattle Seahawks – $5.45 billion
- Tampa Bay Buccaneers – $5.4 billion
- Liverpool F.C. – $5.37 billion
- Pittsburgh Steelers – $5.3 billion
- Atlanta Falcons – $5.2 billion
- Cleveland Browns – $5.15 billion
- Los Angeles Chargers – $5.1 billion
- Manchester City – $5.1 billion
- Minnesota Vikings – $5.05 billion
- Baltimore Ravens – $5 billion
- Bayern Munich – $5 billion
- Chicago Bulls – $5 billion
- Houston Rockets – $4.9 billion
- Tennessee Titans – $4.9 billion
- Kansas City Chiefs – $4.85 billion
- Brooklyn Nets – $4.8 billion
- Indianapolis Colts – $4.8 billion
- Dallas Mavericks – $4.7 billion
- Jacksonville Jaguars – $4.6 billion
- Philadelphia 76ers – $4.6 billion
- Boston Red Sox – $4.5 billion
- Carolina Panthers – $4.5 billion
- New Orleans Saints – $4.4 billion
- Paris Saint-Germain – $4.4 billion
- Toronto Raptors – $4.4 billion
- Arizona Cardinals – $4.3 billion
- Phoenix Suns – $4.3 billion
Why Aren’t More Soccer Teams Included?
Forbes points out that even though soccer enjoys a broader international appeal, “the commercialization of American professional sports remains unmatched.” On average, an NBA franchise earns around $230 million annually from television deals, while an NFL team averages $380 million. For context, one of the top European clubs, Atletico Madrid, reported total revenue of $382 million last year, ranking them as the 13th most valuable soccer club worldwide according to Forbes.
Rising Franchise Values in Recent Years
The popularity of professional sports continues to grow year after year. In 2024, the average value of the teams in the top 50 increased from $5.12 billion to $5.78 billion, reflecting a nearly 13% rise. Back in 2015, the average valuation for each team in this group was only $1.76 billion.
The NFL, in particular, has seen substantial growth. A decade ago, merely eight NFL teams were among the top 50, and the leading positions were held by European soccer teams, but American franchises have substantially increased their global market presence in recent years.
Which Team Improved the Most Since Last Year?
The most significant increase in franchise value between 2023 and 2024 went to the Tampa Bay Buccaneers, which saw a remarkable 29% rise this year. Last year, they were ranked 37th on Forbes’ list, but they have now moved up to 26th place.
Only four other teams have seen similar growth.
In the past year, several teams within the top-50 have experienced remarkable growth exceeding 20%: the Los Angeles Chargers at 23%, Brooklyn Nets at 25%, Green Bay Packers at 22%, and Boston Celtics at 28%.