‘His future is bright:’ NBA executives, agents react to Adrian Wojnarowski’s retirement
Adrian Wojnarowski, a veteran NBA reporter, has chosen to leave ESPN to take on the role of general manager for the men’s basketball team at St. Bonaventure University. This news has sent shockwaves throughout the NBA community, impacting offices in New York, team executives, and agents across the continent.
The NBA’s communications team shared a tribute for Wojnarowski on social media, ending with the phrase, “Sources close to the situation say that his future is bright,” highlighting his significant reputation and extensive network of insider knowledge.
During his impressive two-decade career covering the NBA, Wojnarowski built and nurtured connections with key figures within the league. This allowed him to rise to prominence as one of the league’s leading newsbreakers (often referred to as a “Woj bomb”) and a recognized insider on various platforms, including television and social media.
Here’s how NBA executives and agents have reacted to Wojnarowski’s transition from ESPN:
Sam Presti, Executive Vice President and General Manager of the Oklahoma City Thunder
“Skill is recognizable over time, and when considering someone like Adrian, it’s evident that he has consistently adapted to changes in the industry and the league. He regularly interacts with ownership levels, league officials, and the agent community in ways that were unimaginable when he first started.
“He excels in writing both long and short formats, adeptly navigates social media, engages in podcasts, and performs on television. This showcases not just his adaptability, but also his pioneering spirit by mastering a wide variety of tools, rather than just focusing on one area when it suited him. It’s fantastic that he’s moving on to something he’s passionate about, and I have no doubt he will excel and adapt in that environment as well.”
Lawrence Frank, President of Basketball Operations for the Los Angeles Clippers
“I was lucky to know him when I was with the Nets and he was at the Bergen Record, which goes back around 24, 25 years. He hasn’t changed; he still possesses the same qualities. His genuine care for people and diligent work ethic stand out. Many of my conversations with Adrian were beyond basketball. He has a strong competitive drive, but when I first met him, it wasn’t about breaking news. He was an excellent writer at the Bergen Record and authored the remarkable book, Miracle of St. Anthony. I respect him greatly, as he’s been a trusted source throughout the league.
“Trust isn’t given blindly; it’s earned through daily actions. This is why Adrian is at the top of his field and has made such a significant impact that extends beyond the NBA. His choice to work for his alma mater reflects his focus on what’s best for himself and his family.”
Aaron Mintz, NBA Agent
“Adrian’s dedication, character, compassion, and his ability to cultivate authentic relationships were exceptional. You could trust him because of his strong values. His sharpness and high emotional intelligence set him apart. He was the best in his field and did it with integrity. Although his retirement surprised many, it’s impressive that he chose to leave on his own terms at the peak of his career. That’s a rare achievement and something to celebrate.”
Justin Zanik, General Manager of the Utah Jazz
“His success was driven not only by hard work but also by empathy. He aimed to understand the context behind the news, not just to scoop it, which contributed to his effectiveness. When I learned of his decision, it made perfect sense; he has clear standards for his future endeavors and dreams, especially as he begins to prioritize family life with his children growing up. Going out on top is always a positive move.”
Mark Bartelstein, NBA and NFL Agent
“Above all, it’s his work ethic. He was persistent in a constructive way. In the media world, relentless pursuit can sometimes lead to loss of trust, but Adrian was always sensitive to the human aspect of the job. He understood when it was not appropriate to reveal information or write certain stories, consistently prioritizing others over himself, which I greatly admire.
“The media landscape is constantly evolving, and Adrian has seamlessly kept pace with those changes in how information is consumed and shared. He deserves immense credit for staying relevant in such a demanding field. I can see why he made this shift; the 24/7 nature of his previous role was exhausting, with no real off-season due to the never-ending news cycle.”
Follow NBA reporter Jeff Zillgitt on social media @JeffZillgitt