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HomeBusiness"Fresh Flavors Ahead: McDonald's Unveils McValue Platform with $5 Meal Deal Expansion

“Fresh Flavors Ahead: McDonald’s Unveils McValue Platform with $5 Meal Deal Expansion

 

 

‘New year, new menu’: McDonald’s to launch McValue platform, extend the $5 Meal Deal


Following the success of its $5 Meal Deal during a time of rising food costs in the U.S., McDonald’s is introducing a new affordable dining option named McValue.

 

Starting January 7, McDonald’s will roll out its McValue menu packed with choices for customers keen on saving some money, as announced in a press release on Friday.

The company shared, “Prepare for a new year, new menu.”

The McValue platform will feature the $5 Meal Deal, which was initially offered as a limited-time promotion. Due to its high demand, it has now been extended. Additionally, the McValue menu will introduce a new option called Buy One, Add One for $1 on select popular items, such as the Sausage McMuffin and Double Cheeseburger.

Joe Erlinger, president of McDonald’s USA, emphasized in a statement, “Value means different things to different people. We’ve collaborated with our franchisees to build a platform that allows customers to define what value looks like for them. Whether it’s deals on their favorite items or popular options like the $5 Meal Deal, we’re thrilled to offer more savings each time customers visit.”

 

Here’s what you need to know about the new deals at McDonald’s.

Buy One, Add One for $1

With the McValue menu, customers can purchase one full-price item and add another for just $1, the fast-food giant stated.

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The following options will be available through the Buy One, Add One deal:

Breakfast:

  • Sausage McMuffin
  • Sausage Biscuit
  • Sausage Burrito
  • Hash Browns

Lunch and Dinner:

  • Six-piece Chicken McNuggets
  • Double Cheeseburger
  • McChicken
  • Small Fries

 

$5 Meal Deal

If you enjoyed the $5 Meal Deal, McDonald’s has confirmed that it will continue until at least next summer.

Here’s what the $5 Meal Deal includes:

  • McDouble or McChicken
  • Small fries
  • Four-piece Chicken McNuggets
  • Small soft drink

 

In-app purchase deals

Another feature of the McValue program will be in-app deals that differ by location, like receiving a large order of French fries for free with a minimum $1 purchase when you access the app.