Modeling runs in the Klum family.

On Monday, Heidi Klum, a judge on “America’s Got Talent,” posted images from a new advertising campaign that includes her 20-year-old daughter, Leni Olumi Klum, and her 80-year-old mother, Erna Klum.

Heidi shared on Instagram, “Three generations ❤️❤️❤️ New @intimissimiofficial with @leniklum and my mom 🥰.” In the first image, she leans against her mother while Erna hugs Leni from behind. The trio sports long-sleeved shirts from the Italian lingerie brand’s cashmere range.

The second image shows Heidi and Leni wearing the same semi-sheer tops that reveal their bras beneath. In this picture, they swapped the black bottoms for delicate lace underwear. The final photo showcases Heidi on her own.

A week earlier, Heidi had teased the photoshoot by sharing a clip of herself and her mother chatting in German while in a car, hinting at a multigenerational shoot with Intimissimi.

Previously, Heidi and Leni collaborated with Intimissimi for the fall/winter lingerie collection.

Last month, they shared a photo and video campaign featuring themselves in lacy pieces. Heidi sported a wine-colored scalloped bralette paired with ’80s-style Brazilian underwear, while Leni wore a lacy black bra-and-underwear set.

Over the last two years, the mother-daughter duo has posed for various Intimissimi collections, including a red-themed lingerie line for last Christmas. Leni began her modeling journey in 2020 at the age of 16, with her mom assisting her during her first magazine shoot for Vogue Germany.

In a video during one shoot, Leni expressed to her mom, “You’re my best friend because I can tell you everything.”

Leni is Heidi’s only child with Italian businessman Flavio Briatore, while British singer Seal adopted Leni during his near-decade relationship with Heidi, which also produced three other children: Lou, Johan, and Henry. The couple married in 2005 and separated in 2012.

Although Leni had various modeling offers as a child, her mom wanted to keep her out of the limelight. Once Leni turned 16, Heidi decided she was “old enough” to start a modeling career.

Leni shared with Vogue Germany in 2020, “It was only a matter of time before I would try to become a model myself. I received my first offer around 12 or 13 from a brand I loved to wear: Brandy Melville. At that moment, I pleaded with my mother, but it didn’t happen.” Looking back, she said, “Now I understand that it would have been too early.”